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Pressure washing marketing that turns before and after into booked jobs.
Sunward Marketing is a Miami agency that gets pressure washing companies more quote requests for driveways, pavers, roofs and commercial properties. We run Google Ads, Facebook and Instagram ads, local SEO, websites and before and after content in Miami-Dade, Broward and Palm Beach. Ads management is $1,500 to $4,000 a month plus ad spend from $600, month to month.
Three things pressure washing owners tell us first.
And what we do about each one.
| What owners tell us | What we do about it |
|---|---|
| "I drive across town to measure a driveway, and half the time they don't book." | Your quote form asks for the address, the surfaces, a rough size and a few photos. You can price a lot of jobs from that and a map view before anyone gets in the truck, and save the drive for the jobs worth it. |
| "A rainy week wipes out the schedule, then everyone wants us the same Saturday." | We keep you booking ahead. When storms fill the week, spend shifts to quote requests for the days after, and recurring cleanings even out the calendar, so one wet week doesn't empty it. |
| "Houses pay the bills, but I want the HOA and commercial contracts." | Commercial and HOA work gets its own track: its own ads, a page for property managers with your proof of insurance, references and night or weekend scheduling, and a quote process built for bigger, recurring jobs. |
What does Sunward run for a pressure washing company?
Five services, built for a business that sells with pictures, and tied together by quote and call tracking.
Google Ads and Local Services Ads
Ads for "pressure washing near me", "roof cleaning", "paver cleaning and sealing" and "commercial pressure washing", each sent to the page for that surface. Local Services Ads too, where your category qualifies.
Facebook and Instagram ads
Your before and after is the ad. Short clips run in the neighborhoods your crew is already working, which fills the same streets and cuts drive time.
Local SEO and Google Business Profile
A profile full of before and after photos by surface and city, and a review request after every job, so you show up on the map for "pressure washing near me".
A website that turns photos into quotes
A page for each surface you clean: roofs, pavers, driveways, pool decks, walls and storefronts. Every page ends in a quote form that takes photos.
Social media and content
Our crew films the jobs: the half-clean driveway, the soft-washed roof, the sealed pavers. Then our social-to-sales analysis lines up your posts against quote requests to show which ones tend to come before more requests. It shows patterns, not proof.
How do homeowners and property managers hire a pressure washer?
They notice the dirt, look at photos, ask two or three companies for a price and book the one that replies fast with a clear quote. Property managers add insurance and references to that list.
Someone notices the dirt
Black streaks on the roof, green pavers, a slippery pool deck, a notice from the HOA, or a house about to go on the market. They search "pressure washing near me" or "roof cleaning", or they stop on a before and after video.
They judge you by your photos
Before and after shots on your profile, your site and your Instagram do the selling. Roof pages explain soft washing in plain words, because homeowners worry about high pressure on tile.
They ask for a quote
A short form, a few photos and the days that work, or a tap-to-call button. Every form and call is tracked to the ad or search that brought it.
The fastest clear quote wins
People ask more than one company. A quote sent from photos the same day beats a site visit next week, and we track which quotes turn into booked jobs.
The job becomes the next ad
Your crew shoots the before and after on site. It goes on your profile, your page and your ads, and the neighbors who watched you work search your name.
One cleaning becomes a schedule
Offer a cleaning every six or twelve months, and treat HOAs and commercial properties as recurring contracts. Repeat work is what keeps the trucks full in slow weeks.
The system we'd build for your pressure washing company.
These are Google Ads accounts our team ran in 2025 for other kinds of local businesses, not pressure washers. We're opening home services now, and the same system is what we'd set up for you: every quote request and call tracked back to the post, ad or search that brought it.
Figures come from Google Ads and analytics accounts our team managed in 2025, with tracked conversion values. What a quote request costs depends on your area, the surfaces you sell and your competition, and past results don't guarantee future ones. See the full ledger.
Tell us what you clean and where.
We're off the phones right now.
Chris will tell you in about five minutes what he'd run for a pressure washing company like yours and what it would cost. No pitch and no pressure.
We pick up again at 10 AM, Eastern time. Book a time that works for you and Chris will call you then.
Phones open Monday to Friday, 10 AM to 6 PM Eastern
What pressure washing owners ask us.
How much does marketing cost for a pressure washing company?
Ads management on Google, Facebook and Instagram runs $1,500 to $4,000 a month, plus ad spend from $600 a month paid straight to Google or Meta. Social media, with our crew filming your jobs, starts at $1,800 a month. Websites are $1,500 to $7,000 one time. Month to month, cancel with 30 days notice.
How fast will we get more pressure washing quote requests?
Google and social ads can bring quote requests in the first weeks once tracking is live. Climbing the map and ranking your site take months, and the weather moves the numbers week to week. We don't guarantee results, and we'll tell you what's realistic for your area.
Should we go after residential or commercial pressure washing?
We usually run both, as separate tracks. Homes book faster and fill the week. Commercial and HOA work takes longer to win but repeats, so it gets its own ads, its own page for property managers and its own budget.
Do before and after videos really bring in jobs?
They're often the best ad a pressure washer has, because the result is the product. We test them against other ads and track quote requests, and our social-to-sales analysis shows which posts tend to come before more requests. That's correlation, not proof, and we say so.
What happens to our ads in the rainy season?
We plan around it. When storms fill the week, spend shifts to quotes for the days after, and we push recurring cleanings and commercial work that books ahead. After the rainy months, roofs, walls and pavers look their worst, and we're ready for it.
Can you help us win HOA and property management contracts?
We can make you easy to hire. That means a page built for property managers, proof of insurance, photos of commercial jobs, ads for commercial searches and a quote form that asks for the property size and schedule. The bid itself is still yours to win.
More for home service companies.
Let's put your before and afters to work.
A free 15-minute call, by phone or video. We'll look at your area, the companies you're up against and the jobs you want more of, tell you what's realistic, and leave you with a plan, whether or not we work together.